Many SEO’ers overlook the importance of funneling the links they create to their websites. The most common example of this is the use of blog posts that do not get much link value. The same goes for neglected service pages. This type of link building strategy distributes the link value throughout the funnel so that each tier has more power than the other. The results are significant. A business can receive a higher SERP rank for long-tail keywords by increasing the number of links pointing to their site. A tiered link building strategy works by boosting the page rank and authority of the target page. Often, these are the service…